Privacy Statement

TERMS OF USE OF THE WEB SITE

Welcome to Web site of The Sixth Floor Museum at Dealey Plaza (the "Museum"). We are committed to making your experience on our Web site safe, satisfying, and productive. The Web site chronicles the assassination and legacy of President John F. Kennedy and provides audiences with the tools to navigate contemporary culture within the context of presidential history. This Web site, including all pages, sections and portions of it and all services, features and information found at the Web site are referred to as the "Web site" or the "Site" throughout these Terms of Use of the Web site.

PLEASE READ THESE TERMS OF USE OF THE WEB SITE (THE "AGREEMENT") CAREFULLY BEFORE USING THIS WEB SITE. THEY APPLY TO ALL USERS OF THE SITE, REGARDLESS OF WHETHER THEY REGISTER WITH THE SITE. USE OF THIS SITE OR ANY OF THE INFORMATION OR FEATURES AVAILABLE AT THE SITE BY YOU MEANS THAT YOU ACKNOWLEDGE HAVING READ AND AGREED TO ALL OF THE TERMS OF THIS AGREEMENT, WHICH INCLUDE THE PRIVACY POLICY, THE SAME AS IF YOU HAD SIGNED THE AGREEMENT. IF YOU DO NOT AGREE TO BE BOUND BY THIS AGREEMENT, PLEASE DO NOT USE THIS SITE.

Sometimes the Web site will request that you provide us with information. We gather and store this information along with information collected from other users of our site. Depending on the information or service you are accessing, you could be asked at various times to provide your name, email address, and/or certain other information such as your preferences for future Museum exhibits, online information, other possible Museum services or general demographic information. On other occasions, such as when you decide to purchase items from our online store, we may request your credit card number to complete the transaction along with contact information to ensure proper delivery of the items which you have purchased. Generally speaking, the information that we collect helps us provide more of the content, products, and services that you want when you want them.

The Museum does not sell or share with third parties any personally identifying information, without first receiving your permission at the time such information is submitted. General information and personal information in the aggregate may from time to time be shared with third parties. This information is, however, in no way traceable to the user.

We understand that your privacy is very important to you. This is why we believe that all visitors to our Site deserve to be informed about the types of information we collect and the manner in which we collect and disseminate it. Because the Internet is a rapidly evolving medium, we may change our privacy policy from time to time. We encourage you to return to this privacy policy section occasionally to see if any changes have been made and to advise us as soon as possible if you wish us to cease using personally identifying information you have submitted, as permitted by our privacy policy.

Types of Information That We Collect and How We Collect and Use Such Information

General Information.
The Museum gathers general information about all users that visit our site regarding use of the Site. However, this general information does not reveal the user's specific identity. For instance, we may know how many users visit the "General Information page" today, but we do not know those users' names, addresses, telephone numbers or any other personal information. Indeed, you can be assured that we will not collect nor use any such personal information, unless you voluntarily submit such information to us through our registration process, signing the Guest Book/Memory Book, or by other voluntary correspondence with us. The types of general information that we do collect include the kind of operating system your computer uses, your browser type and version, your browser language, your Internet service provider, and certain "click-stream" information, such as how you use and navigate our site and the length of time which you spend here at different pages and sections of the Site using the various services, information and features. We use this data and information ("General Information") to better address the user's overall experience at www.jfk.org.

While using our Web site, you can voluntarily register or communicate with us. Registration is entirely optional unless you wish to obtain a media kit or are accessing the online Group/Educational tour or Facilities Rental Registration/Request pages. If, as an individual guest, member of the media, or representative or employee of a business or other organization, you do choose to register or communicate with the Museum, then we will gather and store some personal information or information about your organization or affiliation which you have submitted during these processes into a database such as: your name, your email address, mailing address, information from other specific fields such as gender etc., postal code, and perhaps some general demographic information ("Personal Information"). The Museum may share General Information and/or Personal Information in the aggregate ("Aggregated Data") such as your postal codes, gender and/or age with unaffiliated third parties, but we share this Personal Information only in the aggregate, i.e., the Personal Information which we share is not traceable to a specific user. For example, we may provide an advertiser information that of the total number of users who viewed a certain electronic exhibition on our Site, 75% of such viewers were male.

Additionally, from time to time we may ask you for other information such as your interests or other general demographic information. All of these types of questions call for Personal Information which would be submitted by you on an entirely voluntary basis. We will only use your email address to correspond with you (1) as necessary, about specific inquiries you make at the Site, e.g., to follow up regarding purchases you have made at our online store or in response to a request for a tour or use of the facilities made by using the Group/Educational Tour and Facilities Rental Registration/Request procedure (the "Online Request Form"), or (2) to send you information periodically concerning new features on the Site, updates of Museum information and products and services made available through the Site. If you do not wish to receive information about the Site or our products and services via email, you can choose not to by simply following the instructions on the email or by sending an email to webmaster@jfk.org.

We do not share specific personal information that you provide us with any unaffiliated third parties, with two exceptions. First, if in connection with our monitoring of the Site and submissions from users to the Site, we believe in good faith that disclosure is required, we may disclose information to third parties in connection with (1) protecting the security, property, assets and/or rights of the Site from unauthorized use or misuse of the Site, or (2) asserting and enforcing our rights in content, services, features, data and information or other proprietary rights associated with the Site. Second, we may disclose information when required to do so by law, such as with a subpoena or in response to another valid legal process.

Children 12 and Under.

Use of the Site.
Children under the age of 13 are free to explore and view age-appropriate information at the Site; provided, however, that the parent or guardian for the child must assume all responsibility for ensuring that the child's use of the Site is appropriate. While we do not specifically solicit personal information from children, it is possible that children using the Site may want to submit information about themselves in registering at the Site or signing the Guest Book/Memory Book or at some of the "Public Areas" (defined in the Section called "Use of Public Areas - General Caveat"). No one under age 13 may submit any personally identifying information at the Site without first providing the Museum with consent from a parent or guardian according to the procedures posted at the Site (which may be accessed at the areas which permit submission of personally identifying information) and as explained below. In any section of the Site that requests personal information, visitors 12 years of age and under are reminded to obtain permission from an adult before supplying the requested information.

Parental Consent.
The Museum does not knowingly collect any personally identifying information about users under 13 indirectly, e.g., through the use of cookies, or directly without first receiving the proper permission. In any case, should the Museum inadvertently acquire personal data from a user under the age of 13 in connection with the Site, whose parent or guardian has not provided consent in advance, the Museum will not knowingly provide this data to any third party for any purpose whatsoever unless we have disclosed our intent to distribute the data when the Personal Information is collected. In general, Personal Information provided by children under age 13, as well as that of persons ages 13 to 18, is used in the same manner as Personal Information of users over age 18, e.g., for sending notices regarding products and services that may be of interest or responding to specific requests for information or to purchase something from the Museum store or to schedule a tour of the Museum. In addition, if the Museum uses Personal Information collected at the Site for promotional or marketing purposes, including sharing the Personal Information with unaffiliated third parties, then Personal Information from children ages 13 - 18 and for those under age 13 for whom consent is received may be shared with the unaffiliated third parties.

If at any time a parent or guardian who has given permission for the submission of Personal Information about a child under age 13 wishes to review the information submitted or delete any of it from Museum records or withdraw permission for use of all or any part of it, such parent or guardian may contact us at: jfk@jfk.org or by calling 214-747-6660 or toll free 888-845-4854 or fax your request to 214-747-6662. If you have a question about use of the Site by children or parental consent for submission of Personal Information by a child under age 13, please contact us at: email: jfk@jfk.org or by calling 214-747-6660, toll free 888-845-4854 or fax your request to 214-747-6662

Shopping in Our Store

You may purchase products and services from our online store whether or not you register with the Site. If you choose to make purchases, you will be asked to supply credit card and other billing, shipping and contact information. The contact information which you supply will be used to fulfill your order, to get in touch with you should we need to regarding your order, or to notify you of special or other featured offers in our store. Your financial information will only be used to process your order and to track sales of items and will not be shared with others except for third-party providers of services to the Museum in connection with fulfilling your order. The Museum uses security measures for all online store purchase information, but cannot guaranty absolute security at all times. The Museum will use its best efforts to provide a safe and secure means of transferring this data across the Internet.

Cookies

Use of cookies by the Site.
To enable many of the features available on the Museum Web site, we will assign one or more "cookies" to your Internet browser. Cookies, among other things, speed navigation through our Site, keep track of information so that you do not have to re-enter it each time you visit our Site, and provide you with customized content. A "cookie" is a small text file that contains a unique identification number that we transfer and store on your computer's hard drive. Cookies by themselves cannot be used to find out the identity of any user. This unique identification number automatically identifies your browser - but not the user - to our computers whenever you interact with our Web site. This information helps us dynamically generate personalized advertising and content specifically tailored for you and also allows us to statistically monitor user traffic on our Site and the concentration of such traffic in certain areas of our Site. Only when you agree to provide Personal Information directly to us, such as through registration with our Web site or in response to certain promotions, will we be able to learn anything about you other than the random number that our server computers originally assigned to your browser.

A lot of misinformation has been spread about cookies, how they are used, and what they can do. Cookies can only be read by the server that has placed them. In other words, servers of sites that are not affiliated with our servers cannot retrieve the information contained in the cookies placed by our computers on your computer. Since cookies are only text files, they cannot "run" on your computer and have no ability to search your computer for other information, or transmit information contained on your computer's hard drive to anyone. Most browsers are initially set to accept cookies. However, most browsers also permit you to refuse cookies and can alert you when cookies are being sent and/or allow you to delete these files. Set your browser's guidelines or features accordingly, if you wish to prevent cookies. However, please be aware that if you choose to refuse cookies when you are on this Web site, it is possible that some features of the Site may not function properly.

Other unaffiliated companies or organizations that place advertising on our Site and other sites which are linked to this Web site may collect information about you through the use of cookies when you "click" on their advertising or content or link. Because of the way in which the Internet operates, we cannot control collection of this information by these third parties. As the user of these sites, you should contact these advertisers or content providers that place information on the Museum's Web site or which maintain links with our Site directly, if you have any questions about their use of the information they may potentially collect.

You are welcome to sign the Guest Book/Memory Book and submit comments about your visit to the Museum and/or this Web site and may view the Guest Book/Memory Book and use any message boards, bulletin boards, chat rooms or other public areas and communications services which may be found at this Web site from time-to-time (collectively, the "Public Areas"), subject to and provided you abide by, the terms, restrictions, limitations and conditions stated in this Agreement (including without limitation, those of the "Restrictions, Limitations and Conditions of Use" Section). In using the Public Areas, however, please keep in mind that whenever you submit personal information online, that information can be collected and used by people that you do not know. While the Museum strives to protect the privacy of personal information submitted by users at the Web site which we collect and store, we cannot guarantee the security of any information you disclose online. Therefore, you must understand that in submitting any personally identifying information, particularly at the Public Areas, you do so at your own risk, without liability on our part.

The Museum may at any time modify the above privacy policy and any of the terms or conditions for use of this Site. It is up to the user to check the Web site periodically to determine if any changes have taken place and to notify us immediately if you want us to handle your Personal Information differently, due to any changes made to our privacy policy, by contacting us at: webmaster@jfk.org or 214-747-6660 or toll free at 888-485-4854.

We hope that this information answers any questions you may have regarding your online privacy at our site. If you have any additional questions or input concerning our privacy policy, please contact us at: webmaster@jfk.org or 214-747-6660 or toll free 888-485-4854

You are responsible for ensuring that information you provide in connection with registration at the Site is accurate and is updated if it changes. The Museum permits you to change, update or cancel your registration with the Site at any time by sending an email to webmaster@jfk.org with the message "delete registration" in the subject line. Shortly after you register or make a change to your registration, we will send you a confirming email.

All photographs, pictures, graphics, and all other images, including digital, printed and video images, and portions thereof ("Images") and all content, data, information, news, titles, story lines and all other text, including digital, printed and audio ("Text") placed upon this Internet Web site by the Sixth Floor Museum at Dealey Plaza are protected by the Copyright Laws of the United States ("U.S. Copyright Law") and of the laws and/or treaties of other jurisdictions, including without limitation, of the 50 United States and foreign countries.

Unless otherwise noted, all Images and Text, along with the layout and design of the Web site and all documentation, data, services, features, products and other content at the Site (together with Images and Text, referred to as "Information") are property of the Museum or, in some cases, may belong to others, such as third-party licensors. They may not be reproduced, modified, redistributed or otherwise used in any way in violation of the laws of the United States, including without limitation, U.S. Copyright Law, without a written license signed by the owner. Neither the Museum nor any other owner of Information found at the Site is granting or transferring any ownership rights to you, and your access and use of this Site does not mean that you receive any ownership rights in or title to any Information found at the Site.

The Information placed upon the Web site is there for the education of our visitors and may only be used as defined by the United States copyright laws under fair use and as expressly permitted by the terms of this Agreement. Those who use the materials found on the Web site under "fair use," as provided by U.S. Copyright Law, should cite the author and source of the material. The Museum should be referred to, as "The Sixth Floor Museum at Dealey Plaza." Citations should also include the URL http://www.jfk.org. The Museum may not be the owner of all of the Information found on its Web site and uses Information with the express permission of the owner. These works may not be used in any way without the permission of the proper owner.

Use of Information may not be for commercial reasons, unless the Museum specifically authorizes such use in writing. You are hereby granted a limited, non-exclusive, non-assignable, non-transferable, revocable license to access and use the Information found at this Web site for your personal, non-commercial use only, for the sole purpose of displaying the Information on your own personal computer and for the limited purposes granted by the U.S. Copyright Law; provided, however, that you do not remove, alter, change, obscure or delete any copyright, trademark, or other proprietary notice or legal notices found in or on the Site or any Images, Text or other Information found at the Site. No rights are granted to you except those expressly stated in this Agreement. Please refer to the "Frequently Asked Questions" Section herein, which provides further guidance regarding permitted and unauthorized use of the Site and the Information found here; which, however, should not be interpreted as giving you any rights beyond those stated herein. Use of the Information on the Web site that conflicts with the U.S. Copyright Law is strictly prohibited.

Information on the Web site may be licensed for use by third parties. Any request for use or license or questions concerning ownership of any Information found at the Site must be made at registrar@jfk.org.

Frequently Asked Questions (FAQs)

1) May I use Images and Text from the Museum Web site on a file server for my school or museum?

2) May I use Text, Images or other Information from the Web site on my personal Web page?

3) May I transfer Images or Text or other Information from the Web site to another format such as on a CD or in print or save them upon my hard drive?

5) May I use selected Images or Text or other Information in a publication or commercial endeavor?

6) How do I obtain permission to use any of the Images, Text or other Information found on the Web site?

Museum Trademarks.
The use of the Museum trademarks, including and the trademark "The Sixth Floor Museum" and "The Sixth Floor Museum at Dealey Plaza displayed in textual format or as,

is protected under The Lanham Act, 15 United States Congress §§1051-1127, as well as by other trademark laws. These distinctive Trademarks are proprietary marks and represent the Museum and cannot be used in any way without the written consent of the Museum. In addition, all logos, page headers, custom graphics, images, buttons, graphics, icons, symbols, the names and descriptions of products and service and features, company and trade names and other marks found at the Site are proprietary property of, and may additionally be registered, service marks, trademarks, trade names and/or copyrighted materials ("Trademarks") of the Museum or third parties and are subject to all laws protecting same and to the terms of this Agreement, including without limitation, the restrictions and limitations on use of the Information.

The Trademarks found on the Web site that do not belong to the Museum may not be used without express consent of the owner. The use of these Trademarks on the Web site by the Museum should not be construed as granting any permission to you for use of said Trademarks without the written consent of the proper owner.

Your rights to this Site are given on the condition that you use the Site in accordance with this Agreement. You may not use the Site for any unlawful or illegal purposes and, in connection with your access and use of this Site, you may not: (1) solicit or collect personally identifying information about any users of the Site or anyone else; (2) solicit others to participate in or contribute money to any on-line service or other organization, or in any lawful or unlawful, legal or illegal activities, schemes or scams; (3) restrict or inhibit others from using the Site; (4) transmit to or introduce at the Site any viruses or harmful software, program, code, utility, material, routine or material or thing intended to damage, interfere with, disrupt, intercept or expropriate the Site; (5) impersonate any person or entity or falsely state or otherwise misrepresent your professional or other affiliation; or (6) post, submit, upload, email or otherwise transmit any content, material or other thing at, to or through the Site which (a) is threatening, abusive, libelous, defamatory, obscene, vulgar, pornographic, profane, indecent, harassing, derogatory, offensive, or otherwise objectionable, or which may harm minors; (b) infringes or violates the rights of others, including without limitation, intellectual property, privacy or publicity rights; or (c) has an advertising, marketing, promotional or other business or commercial purpose.

Links

You may create a link from your personal computer or Web site only for your personal use and to the Museum Web site home page only and not to any other page at the Site. In no event may you ever use any Trademarks, Images, Text or other Information or proprietary item of the Museum or third parties in any such links. Any links from this Web site to other Web sites or Web pages are provided by the Museum only as a courtesy to you, and on these conditions only: (1) without creating or constituting, and without any intention of creating or representing, any legal affiliation or relationship between the Museum and any third party which owns or operates a Web site linked to this Site; (2) without granting any representation, warranty or guaranty that you will be able to reach the linked Web sites or that they will be accessible or operational; and (3) without assuming any responsibility or liability, directly or indirectly, for any loss or damage caused by your access to or use of any linked third-party Web site or any third-party products, services, information, content, or data purchased, accessed or used at or through any Web site linked from this Museum Site.

The Museum has no obligation to monitor the Public Areas; however, it reserves the right to monitor the Site and any content submitted by users Use of this Web site constitutes your consent to the monitoring of this Site and use and handling of information, as is described herein. At any time, including in connection with monitoring the Site, we may (1) examine, record, copy and use any information and content posted at or transmitted to or through this Site, in accordance with the terms of this Agreement, including the privacy policy; (2) without further notice to you, review, censor, prohibit the transmission or receipt of, or refuse to post and/or remove any information or materials, in whole or in part, which, in our sole discretion, we deem to be inappropriate, objectionable or in violation of this Agreement; and/or (3) disclose any information we deem necessary or desirable to satisfy any law, regulation or governmental request.

ALL INFORMATION AND OTHER MATERIALS ON THE WEB SITE, INCLUDING WITHOUT LIMITATION, ITEMS PRUCHASED AT THE MUSEUM STORE, ARE PROVIDED "AS-IS" AND WITHOUT ANY REPRESENTATION, WARRANTY OR GUARANTY WHATSOEVER, EITHER EXPRESS OR IMPLIED OR ARISING BY STATUTE OR LAW. The Museum makes no warranties of any kind as to the performance of or the effect such Information, materials or items purchased may have on the user or any damage to or viruses which may affect the computer or any other property of the user.

YOU HEREBY ACKNOWLEDGE AND AGREE THAT THE MUSEUM IS NOT RESPONSIBLE FOR ANY ACCESS OR USE BY YOU OF THE SITE OR INFORMATION FOUND OR ITEMS PURCHASED AT THE SITE AND IS NOT LIABLE TO YOU OR ANYONE ELSE FOR ANY DAMAGES THAT MAY RESULT FROM OR IN CONNECTION WITH SUCH ACCESS, USE OR PURCHASE, INCLUDING WITHOUT LIMITATION, ACTUAL OR DIRECT DAMAGES OR INCIDENTAL, CONSEQUENTIAL, SPECIAL OR PUNITIVE DAMAGES OF ANY KIND BASED ON ANY LEGAL THEORY.

YOU MAY HAVE ADDITIONAL RIGHTS UNDER CERTAIN LAWS (e.g., CONSUMER LAWS) WHICH DO NOT ALLOW THE EXCLUSION OF IMPLIED WARRANTIES, OR THE EXCLUSION OR LIMITATION OF CERTAIN DAMAGES. TO THE EXTENT SUCH LAWS APPLY, OUR EXCLUSIONS OR LIMITATIONS DO NOT APPLY TO YOU.

This Agreement constitutes the entire and exclusive agreement between you and the Museum regarding the Site and its use, and supersedes all other agreements, understandings and communications, if any, oral or written. The Museum retains the right to modify this Agreement at any time without notice or warning. The user is bound to these changes and, therefore, should periodically revisit these terms for review and to comply with all changes or, if at any time the user cannot comply with the terms and conditions of it, terminate this Agreement and discontinue use of the Site.

The laws of the State of Texas, excluding its conflict-of-law principles, shall govern the use of the Museum Web site and purchase of items from the Museum Store and any disputes related to that use. All visitors to and users of the Web site hereby expressly agree that, with respect to any legal proceeding related either directly or indirectly to this Agreement, the privacy policy, or the Web site and use of it, and any items purchased at or through the Site: (1) that jurisdiction and venue shall be solely and exclusively in the state courts situated in Dallas County and the federal courts in the Northern District of Texas situated in Dallas, Texas, as applicable, and agree to submit to the exclusive personal jurisdiction of such courts and hereby appoint the Secretary of State of Texas as agent for service of process; and (2) to the extent allowed by applicable law, that any claims or causes of action must be instituted within two (2) years from the date upon which such claim or cause arose or accrued. The Museum's failure to enforce any terms of this provision shall not be construed as a waiver of any right mentioned above. The prevailing party in any such legal proceeding, disputes or claims is entitled to recover its attorneys fees and costs of litigation.

Pursuant to 47 U.S.C. Section 230(d) as amended, the Museum hereby notifies you that parental control protections (such as computer hardware, software, or filtering services) are commercially available that may assist you in limiting access to material that is harmful to minors. Information identifying current providers of such protections is available at: http://www.eff.org/Censorship/Censorware/ (which is the Electronic Frontier Foundation web site) and at http://www.netparents.org.

Pursuant to 17 U.S.C. Section 512, as amended by Title II of the Digital Millennium Copyright Act (the "Act"), we reserve the right, but not the obligation, to terminate your license to use this Site if we determine in our sole and absolute discretion that you are involved in any activity which may be infringing, including alleged acts of first time or repeat infringement, regardless of whether the material or activity is ultimately determined to be infringing. The Museum accommodates and does not interfere with standard technical measures used by copyright owners to protect their materials. In addition, pursuant to 17 U.S.C. Section 512(c), as amended, the Museum has implemented procedures for receiving written notification of claimed infringements and for processing such claims in accordance with the Act. Our designated agent to receive notification of claimed infringement is:

The Sixth Floor Museum at Dealey Plaza
Name of Contact: Registrar
Address: 411 Elm Street, Suite 120
City, State Zip Code: Dallas, TX 75202-3308
Telephone: 214-747-6660, toll free 888-845-4854
Email Address: registrar@jfk.org

In addition, any written notice regarding any defamatory or infringing activity, whether of a copyright, patent, trademark or other proprietary right, should be sent to the designated agent listed above and must include the following information:

A. A physical or electronic signature of a person authorized to act on behalf of (1) the owner of an exclusive right that is allegedly infringed or (2) the person defamed.

B. Identification of the copyrighted work claimed to have been infringed, or, if multiple copyrighted works at a single on-line site are covered by a single notification, a representative list of such works at that site. Similarly for other types of infringing materials, a list of such materials.

C. Identification of the material that is claimed to be infringing, to be the subject of infringing activity, or that is claimed to be defamatory and that is to be removed or access to which is to be disabled, and information reasonably sufficient to permit us to locate the material.

D. Information reasonably sufficient to permit us to contact you, such as your address, telephone number, and/or electronic mail address.

E. A statement that you have a good faith belief that use of the material in the manner complained of is not authorized by the copyright or other proprietary right owner, its agent, or the law.

F. A statement that the information in the notification is accurate, and under penalty of perjury, that you are authorized to act on behalf of the owner of an exclusive right that is allegedly infringed or on behalf of the person defamed.