Author Series with Julian Read


Friday, November 8, 2013
2 p.m.
Program and Book Signing

Seventh Floor
Free but ticket required

Texas political insider Julian Read has authored a behind-the-scenes account that chronicles President Kennedy’s assassination and its 50-year legacy. In 1963, Read was the media representative for Governor John Connally, host of President Kennedy’s November visit to Texas. In this program, Read will discuss the new book, JFK’s Final Hours in Texas, in which he documents not only the immediate agony endured by the people in the epicenter of the tragedy, but also the continuing experience of a wounded community recovering from its aftermath.

On the day that President Kennedy was killed, Read was aboard the chartered White House Press bus, just a few vehicles behind the presidential limousine in the motorcade through downtown Dallas. After hearing the assassination shots and watching the limousine lurch forward amid panicking onlookers, Read raced to Parkland Hospital where the president and Connally had been rushed to emergency rooms. There, immediately after White House Deputy Press Secretary Malcolm Kilduff announced that the president was dead, Read briefed journalists on what Nellie Connally, wife of the governor, has hurriedly reported to him.

Beyond capturing the drama of the immediate hours following the assassination, Read illuminates the previously overlooked consequences of the aborted portion of the trip. He also traces the long aftermath of the assassination, including the intensity of the bitterness against Dallas and Texas.

Admission is free but a ticket is required. Seating is limited. Reserve your ticket online at A ticket to the event does not include admission to The Sixth Floor Museum exhibit. JFK’s Final Hours in Texas will be available for purchase in the Museum Store.

About the Author
Julian Read, who as Governor John B. Connally’s press representative, delivered one of the first eyewitness reports of President John F. Kennedy’s assassination to the media, is a nationally prominent Texan corporate communications and public affairs counselor who has been part of the state’s business and political scene for more than half a century. He founded and operated his own firm, Read-Poland Associates, for five decades before partnering with New York public relations executive Jeff Hunt to merge it with a global industry leader. Based in Austin, Read continues to provide senior counsel for Cohn & Wolfe, a worldwide unit of London-based WPP.